A Singer Manufacturing Co. Advertising Card Made In Connection With The World Columbia Exhibition In 1893.
The BeginningIn 1851
Isaac Merritt Singer founds I.M. Singer & Company ("Singer") and commences production of sewing machines in the United States.
Instalment Payment PlanIn 1856
Singer created history by introducing one of the first consumer instalment payment plan.
Commenced Operations In Sri LankaIn 1877
Singer commenced operations in Sri Lanka as branch of Singer Sewing Machine Company, USA.
Sale Of Home AppliancesIn 1957
Singer introduces sale of home appliances to complement sewing machine sales in the Asian markets.
Industries (Ceylon) PLCIn 1963
Singer Industries (Ceylon) PLC was incorporated for assembly of Sewing Machines and manufacture of Cabinet and Stands for Sewing Machines.
Public CompanyIn 1974
Singer Sri Lanka was incorporated as a public company in Sri Lanka.
Listed In Colombo Stock ExchangeIn 1981
Singer Sri Lanka was listed in Colombo Stock Exchange.
Refrigerator ManufacturingIn 1988
Singer commences refrigerator manufacturing in Sri Lanka at Regnis (Lanka) PLC.
Sponsored CricketIn 1994
Singer sponsored world series cricket.
First Singer MegaIn 1998
First Singer Mega store opens in Sri Lanka.
E-Commerce WebsiteIn 2001
Singer Sri Lanka launched the E-Commerce website on April 10th. It was the first for a consumer durable company in Sri Lanka.
Singer FinanceIn 2004
Singer Finance was incorporated.
Public DepositsIn 2005
Singer Finance commenced accepting public deposits.
New Financial Services ProductsIn 2008
Singer launches new financial services products, including inward remittance, in-store bill payment and mobile phone reload services.
ERP SystemIn 2010
Singer completed implementation of online real time ERP system.
Regnis Appliances (Private) LimitedIn 2010
Regnis Appliances (Private) Limited was incorporated to manufacture of Home Appliances.
Singer Finance IPOIn 2011
Singer Finance IPO (100+ times over subscribed).
Life Style ExhibitionIn 2011
Life Style Exhibition , the largest consumer durable exhibition , was launched by Singer.
Singer Digital MediaIn 2012
Singer commences large scale sale of smart phones by creating a new channel – Singer Digital Media.
Using Of R600a GasIn 2013
Singer commenced manufacturing of refrigerators using environmentally friendly R600a gas through its subsidiary Regnis (Lanka) PLC . Regnis is among the first in South Asia to adopt this technology.
400th Retail StoreIn 2014
Singer opens 400th retail store.
Singer Finance VISA Credit CardsIn 2015
Singer Finance launched VISA credit cards. Singer Finance created history as the first non-banking financial institution in the country to launch an internationally accepted credit card.
Group RestructureIn 2016
Singer conducts group restructure in Sri Lanka purchasing Regnis and Singer Industries from Singer Asia.
Acquired By Hayleys PLCIn 2017
Singer (Sir Lanka) PLC was acquired by Hayleys PLC from Retails Holdings (Sri Lanka) BV.
Changed The Financial YearIn 2018
Changed the Financial year of the Company to 31st March with the approval of the Registrar of Companies.
Singer Head Office RelocationIn 2019
Singer Head Office and Registered Office was located to No. 112, Havelock Road, Colombo 5.
Website Re-LaunchedIn 2020
Singer launched the new website offering an unmatched shopping experience and also launched Singer Care App to facilitate on-demand after sales services.
Relaunch Of SINGER BrandIn 2022
Relaunch of SINGER brand proposition and visual identity.